DANSKIN ACTIVEWEAR

As an Apparel designer for Danskin, I designed activewear ranging from performance wear such as leggings, sports bras, and running shorts, to lounge pieces such as sweatpants, hoodies, and jackets. Danskin Activewear is sold at retailers such as Costco, Nordstrom Rack, TJ Maxx, BJ's and Marshalls. The Danskin Activewear division brings the comfort and reliability of the brand's dancewear heritage to the everyday. Each seasonal development starts with trend research, market analysis, thematic concept, and color direction and then progresses to fabric sourcing, garment fittings, sampling, and sales catalog presentation.